Regardless of whether your salon is big or small, it must be run efficiently to ensure its success. This can be partly achieved through having a handle on your diary – what is booked in, where and at what time.
Marketing campaigns help to put your brand front of mind. When you go home, your marketing should continue. It’s that simple.
As with any business, there are sure to be times that are busier than others.
Email marketing is a powerful tool.
If the time comes for a member of staff to move on, the last thing you want is for your client base to follow.