Is your phone ringing off the hook? Are your columns filled top to toe with appointments? It sounds like you’re feeling the effects of Christmas.
Like it or loathe it, Black Friday has become big business in the UK over recent years. An adopted US retail holiday, the last Friday of November sees a day jam-packed with sales, discounts and deals.
While encouraging clients through your door can seem challenging, the real test comes when securing their custom for the months ahead.
Marketing campaigns help to put your brand front of mind. When you go home, your marketing should continue. It’s that simple.
Is your retail display looking dull and outdated? Are your staff wary of upselling and cross-selling products? Is your stock room over-flowing with old product? If you answered yes to any of these questions, it’s time